Africast 2023 to drive latest tech trends, innovations | The Guardian Nigeria News – Nigeria and World News … – Guardian Nigeria
Balarabe Shehu Ilelah, Director-General of the National Broadcasting Commission (NBC)
The National Broadcasting Commission (NBC) has announced readiness to host the 2023 edition of its biennial International Conference of African Broadcasters (AFRICAST) 2023.
The conference provides a platform for analysis and review of Africa’s broadcast perspective in relation to international best practices and standards.
Director-General of NBC, Balarabe Shehu Ilelah, while making the announcement in Lagos, said this edition of the event will happen in Lagos, considering that it is the hub of broadcasting activities in Nigeria.
Ilelah said Lagos provides a robust atmosphere to discuss and pursue international best practices in the broadcasting profession. Africast will hold from October 24 to 26, 2023 with the theme: ‘Broadcast Content: Synergy, Finance and Market’
The event promises to unveil the unparalleled opportunities in technology for the best-broadcast profession across Africa.
“Africast 2023 will showcase modern technologies, thought-provoking discussions, and networking opportunities to foster collaboration and drive innovation across various sectors” Ilelah said.
The event will feature a diverse range of sessions, exhibitions, and interactive experiences to cater to the interests and needs of attendees. Array of notable speakers, industry experts, and renowned figures have been positioned to share their expertise, experiences, and insights during the convention.
In the interest of having a revitalised Africast, NBC has attracted two partners, Broadcast Media Africa, BMA and Nigerian International Film & Tv Summit, NiFS.
BMA’s role is to project Africa’s broadcast and media industry to the world and bring the world to our industry.
While that of NiFS, is to provide a link between broadcasters and top class content creators and push narratives towards on how to create relevant contents that will bridge the gap between what the old generations want to watch and what the new generation are tilting towards.
The essence is to create the right balance and ensure the broadcast media serve the old and new generations a common bouquet. Benjamin Pius of BMA said: “We have been providing platforms for organisations abroad to host robust discussions and better their economies, this is the time to bring it home. Time is long overdue to position the broadcast sector towards international best practices and we are ready to do our bit.”
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